While on vacation at Mount Abu, Raj and Rashmi find their romance has grown into a full-blown love affair. Their happy union turns disastrous when they realize that their families are enemies from long ago, when Raj's father killed Rashmi's uncle in retaliation for the rape of his sister. The two lovebirds cannot deny their feelings and must elope in order to spare their families the pain.

While on vacation at Mount Abu, Raj and Rashmi find their romance has grown into a full-blown love affair. Their happy union turns disastrous when they realize that their families are enemies from long ago, when Raj's father killed Rashmi's uncle in retaliation for the rape of his sister. The two lovebirds cannot deny their feelings and must elope in order to spare their families the pain.

Its long unwieldy title led to the movie being popularly referred to by the acronym "QSQT". This sparked off a fad of Hindi movies with long titles promoted by acronym substitutes: Dilwale Dulhania Le Jayenge (1995) as "DDLJ" Hum Aapke Hain Koun...! (1994) as "HAHK".


When the movie proved a hit, the Mumbai distributors decided to boost its prospects further by introducing a new strategy: buy eight or more tickets of the film and get a poster of Aamir Khan and Juhi Chawla...

Its long unwieldy title led to the movie being popularly referred to by the acronym "QSQT". This sparked off a fad of Hindi movies with long titles promoted by acronym substitutes: Dilwale Dulhania Le Jayenge (1995) as "DDLJ" Hum Aapke Hain Koun...! (1994) as "HAHK".


When the movie proved a hit, the Mumbai distributors decided to boost its prospects further by introducing a new strategy: buy eight or more tickets of the film and get a poster of Aamir Khan and Juhi Chawla absolutely free. The strategy worked and the collections of the film showed a big jump.


One of the most innovative ad campaigns in Indian Film history, one of the hoardings of the film had no photographs, just this line: 'Who is Aamir Khan? ...Ask the girl next door.'